Oliver Ruuger at Selfridges & Co

Selfridges’ Bright Young Things is a curated showcase of the best emerging fashion designers, running across their flagship Oxford Street location. Accessories designer Oliver Ruuger approached us to produce work accompanying his unique creations.

3D DESIGN

INSTALLATION

Estonian-born designer Oliver Ruuger produces avant garde fashion accessories that make use of innovative materials. For Bright Young Things, he showed his one of a kind swallow-studded briefcases and fur-lined umbrellas.

The entire display was suspended, as if flying through the air. Ruuger’s creations were accompanied by origami birds and egg sculptures.

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  • ...another snowflake. This time printed in optically variable magnetic ink on an Arabic background design :) ...would make a nice banknote don't you think? ...
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  • Snowflake, giclΓ©e print on paper 😎
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  • First published in 1845, Tiffany’s coveted Blue Book showcases its latest creations and vision for the future. This illustration are from a series of unique personalized additions.
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  • The use of innovative patterns is standard on banknote design, but is rarely seen anywhere else. Few designers have access to bespoke tools and specialist knowledge.

Seeing this gap in innovation, patterns like this are designed for fabrics, to work in a variety of colours.
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  • An X transforms into an O and back again organically, in all directions. This is a technique used in security document design – the production of money. Naturally, a pattern that cannot be created with conventional design software such as Photoshop or Illustrator is hard to counterfeit.
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  • A new pattern produced with our security document techniques. The pattern transforms organically in all directions – a process that is impossible to create with conventional design software. The use of innovative patterns is standard on banknote design, but is rarely seen anywhere else – until now!
...
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  • Craft doesn't lie - it's the indelible expression of Human ingenuity, intent and potential. If I was a betting man, and I am, I would put money on there being no other species in the galaxy that compares to our range and depth of artistic expression, and our craft ability to bring soul into manifest reality through craft. πŸ’ΈπŸŽ¨πŸ‡¬πŸ‡§πŸŽ€πŸŒŽπŸ’ŽπŸŽπŸ‘„πŸŽ©πŸπŸ¦„πŸ¬πŸ‹
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  • Personal insignia design - inscribed, engraved, embossed and enameled :) πŸ’ΈπŸŽ¨πŸ‡¬πŸ‡§πŸŽ€πŸŒŽπŸ’ŽπŸŽπŸ‘„πŸŽ©πŸπŸ¦„πŸ¬πŸ‹
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  • Ironically, as I was walking from booth to booth in the #miblive event in Islington yesterday, I set my program down. The program contained a Β£100 note! - one of our popular promotional designs! The Β£100 features an authentic design, and English writer Samuel Johnson. To whoever finds it, please don't try to spend it! 
Thanks again to @makeitbritish @makeitbritishliveshow for a great event. 
Also great to meet @vannersmill @mcrfashioninstitute @gieveslondon and others :) πŸ’ΈπŸŽ¨πŸ‡¬πŸ‡§πŸŽ€πŸŒŽπŸ’ŽπŸŽπŸ‘„πŸŽ©πŸπŸ¦„πŸ¬πŸ‹
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  • Great 2 day event in Islington from @makeitbritish - thank you! 
It was great to meet @mcrfashioninstitute @vannersmill @wowfabrics.co.uk among others! #miblive
  • Attending @makeitbritish in Islington today - great event. This was from Day one, a panel discussion on Craft Versus Technology. I liked Professor Stephen Russell's quote: "tech is a tool, craft is what turns it into something valuable." #miblive

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